Intrinsic Valuation Methods — The Dividend Discount Model (DDM)

Dimitrios Gourtzilidis
6 min readJul 1, 2023

One of the most basic and widely used tools when it comes to business valuation is the Discount Dividend Model (DDM).

This article will start a series dedicated to intrinsic valuation methods.

Photo by Fuu J on Unsplash

Intrinsic Valuation Methods

Intrinsic valuation methods, also known as absolute valuation methods, determine the value of an asset by analyzing its underlying characteristics and cash flows. Intrinsic valuation methods attempt to estimate the true value of an asset based on its intrinsic qualities rather than relying on market data. The study of these methods belongs to the field of Corporate Finance.

John Burr Williams

John Burr Williams (1899–1989) was an American economist, who was born in Massachusetts, in the US. He earned his bachelor’s degree from Harvard University in 1920, and his Ph.D. in economics in 1932 from the same university, where he would later teach economics.

In 1930, he joined the investment firm of Wellington Management Company, where he worked as an investment analyst and portfolio manager.

In 1938, he published his most notable work “The Theory of Investment Value”, which created the field of “financial economics” and was the first systematic…

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